10+ years
in C-suite marketing
FOUNDER · MARKETING STRATEGIST
Hi, I'm Mary.
I build growth engines.
Fractional CMO and growth operator for SaaS, tech, and B2B companies, focused on positioning, product-led acquisition, and organic conversion systems that drive revenue.
Over the last decade, I've built robust marketing functions from zero, repositioned brands into higher-value categories, and managed organic growth systems that drive qualified acquisition.
My approach
"I don't hand over raw plans. I build operational marketing systems that teams can run independently and scale without ongoing dependence on me."
Track record
A decade of leading brands from A to Z.
2024 — 2026
Windsor.ai
SaaS Data Software
Head of Marketing · CMO · SEO Lead
- Overhauled product/service positioning, messaging & narrative, visuals, and USP to make the brand a clear, obvious choice in its market
- Helped grow customer base from 3,000 to 10,000+
- Positioned the brand alongside multi-million dollar category leaders
- Built first content + documentation system for product-led growth
- Led 16-person marketing team across SEO, content, PPC, design, development, and brand awareness
- Improved onboarding and activation with product and engineering teams
- Increased visibility across AI search platforms (ChatGPT, Google AI, Claude, Perplexity)
2024
Fast Onward Tickets
Ticketing Platform
Product Marketing Manager
- Co-launched a brand-new ticketing platform by covering product & competitive research and coordinating design and engineering teams
- Reached Top 3 Google rankings for key keywords within 30 days
- Generated sales from day one through SEO-led launch strategy
2018 — 2024
ReVerb
Digital Marketing Agency
CMO · Marketing & Sales Strategist
- Built and scaled a global digital agency from 0 → 20+ team members
- Grew website from 0 to 30K+ monthly traffic
- Helped achieve Clutch Top 20 global agency ranking
- Launched and scaled 5 in-house digital brands (product, SEO, content, UX)
- Built internal marketing systems and execution workflows
- Led full-service marketing, strategy, and client growth operations
2016 — 2024
Freelance
Independent practice
IT Writer · SEO Specialist
- Created SEO content for SaaS, IT, and tech companies
- Improved organic rankings through search-optimized content strategies
2019 — 2021
Botmakers
Chatbot Development Company
Marketing Consultant · Chatbot Creator
- Delivered SEO and growth consulting services on an ongoing basis
- Built content strategies and landing page frameworks
- Developed interactive chatbots for various industries
2016 — 2018
Computools
IT Outsourcing Company
CMO · IT Writer
- Generated 200–400+ qualified leads/month
- Built SEO and multi-channel demand generation systems
- Led full marketing operations (SEO, SMM, paid, email, design)
Expertise
What I'm sharp at.
A practical toolkit built from years of growing global brands.